Trex IPTV
Count screens, not people

Thinking about reselling to other households

Reselling means taking on other people's households as well as your own, which is a different job from running your own screens. The arrangement itself is agreed directly rather than picked off a page. What follows is what to work out before you write in.

What reselling actually involves

You are becoming the person other households ask when something stops working. That is the honest description of the role. The lines themselves are straightforward; the part that takes your evenings is a customer who has replaced their television and wants it sorted before the match starts. Go in knowing which of those two jobs you are actually signing up for.

The two figures that shape the answer

Two numbers make the conversation useful: roughly how many screens you expect to be covering, and how quickly you expect that to grow. Somebody supplying six relatives is in a different conversation from somebody supplying sixty strangers, and the arrangement follows from that rather than the other way round.

Know which line-ups your market wants

Your customers will want USA & Canada, Europe & UK, or Arabic & MENA, and the mix tells you a great deal about the support you will be giving. A base of viewers all following the same football calendar asks you the same three questions. A mixed base asks you thirty different ones. Work out what your people watch before you work out what to charge them.

The support load is the real cost

Every household you take on brings the same handful of first-week questions, and a steady trickle of small ones afterwards. You can cut most of that by pointing people at the documented fixes rather than answering each one personally, and by insisting that your customers count their screens honestly at the outset. The resellers who struggle are the ones who sold on price and then inherited the explaining.

What to have ready before you write

Put four things in the message: the screen count you expect in month one, the screen count you expect in month twelve, the split between the three line-ups your customers are asking for, and whether you intend to answer their first-line questions yourself or pass them straight through. The fourth of those shapes the arrangement as much as the first three do, and it is the one people leave out. Terms are settled directly rather than published, so a message with those four answers in it usually needs one reply rather than four.

Questions

Do I need to be running my own subscription first?

It is not required, but it is a good idea. You will answer your customers' first-week questions far better if you have already been through the same setup on your own television.

Does each of my customers need a line of their own?

Each screen that plays at the same time as another does, because a line carries one stream at a time. A customer with a television and a bedroom set that both run on a Saturday evening is two lines, not one, and your costs scale in a straight line with that.

Worked out what you need?

Once you know how many screens and which line-ups, setting it up takes about a minute.